Team Eric(TM) has an ongoing relationship assisting Rowan University’s Rohrer College of Business with student-focused marketing. In keeping with an organization their size, Rowan Global enforces a well-defined set of brand standards on each of its subordinate groups in order to promote a cohesive whole; promoting the Rohrer College in such a way that it both melds with yet stands out from other programs at the University takes a delicate and experienced hand.
Having worked with a great many groups-within-organizations in the past, finding this balance came easy to Team Eric(TM). Featuring custom photography shot during multiple on-location shoots, our work with the Rohrer College shines a unique spotlight on the college while simultaneously reinforcing the Rowan brand.