Branding

MAACBA 2019 at Rutgers Business School
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Conference Promotions

Continuing our relationship with MAACBA — the Mid-Atlantic Association of Colleges of Business Administration — for the fourth year in 2019, I designed and produced the 40+page event program, a suite of poster-sized event signage, and a set of PowerPoint templates for both presenters and event staff. The annual MAACBA conference gives Deans at business…

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Branding & Promotion

Working in tandem with Paulsboro’s public school system, aka The Paulsboro Public Schools, the Pegasus Foundation is endeavoring to improve the educational outcomes of its student body with a progressive Arts & Sciences-focuses curriculum. While still in its formative stages, Pegasus leadership approached Team Eric(TM) to tackle a number of challenges: Develop a logo and…

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Conference Promotions

Engaging with MAACBA — the Mid-Atlantic Association of Colleges of Business Administration — for three years and counting, Team Eric(TM) designed these 40-page event booklets for several of the organization’s annual conferences, as well as assisting with a number of other event branding and marketing undertakings. The annual MAACBA conference gives Deans at business schools…

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Brand Revision

The Paulsboro Sportsmen’s Association, a prestigious social club in Gloucester County NJ, wanted to update their logo without losing any of the hard-earned recognition they’ve built in the community over the past 80-plus years. The new logo I designed for them mirrors the color, form, and iconography of the original logo, embellished with a few…

Other Earthlings logo
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Other Earthlings

Working from an original novel/screenplay, we developed a proof-of-concept episode (e.g., unlike a pilot, it starts in the middle of the story) of Other Earthlings to push the boundaries of what podcast listeners expect in terms of production value: professional voice acting, original music and scoring, and Hollywood-quality audio engineering. Here’s the introduction:

World’s Greatest Wedding Announcement
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World’s Greatest Wedding Announcement

I know, I know… what’s this personal piece doing in what’s clearly meant to be a professional portfolio? But come on, look at it. Custom-made Muppets that are dead-ringers for the couple getting hitched? A dozen costume changes? On-location shots in Central Park, Sak’s Fifth Avenue, the Catskills, Cap’n Kat’s and Cowtown Rodeo? Let this…

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